Independent ServiceNow Advisory

Every ServiceNow contract has a better version.

Now Advisory guides enterprises through ServiceNow negotiations, licensing and renewals. Discreet, data backed, and on your side of the table only.

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Average reduction achieved at renewal

$0M+

ServiceNow spend advised to date

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Independent, with no vendor or reseller ties

What we do

Advisory, end to end.

Five disciplines, one objective: a ServiceNow agreement that fits how your business actually operates, at a price the market supports.

01

License Negotiation

Deal strategy, counter-proposal design, and term-by-term support for new ServiceNow agreements. We know where the flexibility lives in a ServiceNow quote, and how to reach it without burning the relationship.

  • Deal strategy & timeline
  • Counter-proposals
  • Commercial terms review
  • Executive negotiation support
02

Licensing Advisory & Optimization

Right-size your license model before money changes hands. We map actual usage against entitlements, surface shelfware, and restructure SKUs so you only pay for what the organisation truly consumes.

  • Entitlement & usage mapping
  • Shelfware elimination
  • SKU restructuring
  • Fulfiller & portfolio right-sizing
03

Contract Renewal Support

Renewals are won months before the paperwork arrives. We build your renewal runway early: leverage analysis, alternatives, and a negotiation calendar that keeps the pressure on the right side of the table.

  • 12-month renewal runway
  • Leverage analysis
  • Uplift & true-up defense
  • Multi-year structuring
04

Benchmarking & Pricing Intelligence

Know what enterprises like yours actually pay. Our benchmark data turns "is this a good deal?" into a question with a precise answer: by SKU, by segment, by deal size.

  • Peer pricing benchmarks
  • Discount analysis by SKU
  • Quote scoring
  • Market trend briefings
05

Managed Advisory

An ongoing seat at your table. Continuous license governance, quarterly health checks, and a standing advisor who already knows your estate when the next negotiation begins.

  • Quarterly license reviews
  • Standing advisory retainer
  • Governance & demand control
  • Always-ready negotiation posture

About Now Advisory

Independent, by design.

Most advice in the ServiceNow ecosystem is paid for by the vendor side: resellers, partners, and integrators whose revenue grows when your spend does. Ours isn't.

Now Advisory takes no referral fees, sells no licenses, and implements nothing. We are retained by one party only: you. That independence is what makes our benchmarks honest and our negotiation advice unconflicted.

Zero vendor affiliationNo reseller margins, no partner incentives, no conflicts.
Negotiators, not theoristsAdvice from people who have sat through the deals themselves.
Discretion as standardEngagements run quietly. Your vendor never knows we're in the room.

Contact

Start the conversation.

A renewal on the horizon, a quote that feels high, or a license estate nobody fully understands. Tell us where you are, and we'll tell you what's possible.

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One brief, monthly.

ServiceNow pricing moves, negotiation intelligence, and one practical idea per issue, written by the people at the table.

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